Marketers are always looking for the next best marketing automation trend to increase their return on investment. With so many different types of marketing software available, it can be hard to navigate the waters and find what works for your business.
SEO is an important element that is accustomed to ROI. Therefore, working with the best web development Singapore is inevitable.
Why is Boosting Your ROI Important?
ROI determines your KPI, which is a key performance indicator. It comes in handy when you have to predict a profitable success rate for your business’s future over some time.
Knowing where to put your money and its worth is a basic fundamental for business, no matter how big or small. Working with the top digital marketing agency in Singapore can give you desired results if you don’t know where to start.
Calculating Your ROI
Calculating ROI is easy peasy. At the initial stage that is. The basic idea is to divide the profit from your investment and divide it by the initial investment. Then express this value in terms of a percentage. If it’s positive, you gained. If it’s negative, you lost your money.
There are a couple of tools that help you apply the right SEO strategy that helps you increase your ROI. Our company presents affordable SEO for your WooCommerce online business based in Singapore. Here we discuss some tools that will make your work easier while working with us.
1. Automated email campaigns
Our WordPress website maintenance company uses this tool for optimal results. These tools allow you to send out emails based on specific events like a user completing an order or signing up for a newsletter. They make it easy to keep customers engaged without having any manual input from yourself.
Let’s discuss how small tools help small businesses turn big. How can your small business master the art of email marketing automation? Communication skills are one of the biggest virtues you can have in any field.
With email, you have the luxury of talking directly to your website visitors or old customers. The problem arises when your small business molds into a big one. Now you have a plethora of people to deal with, and it makes things difficult.
Your business emails might swamp the entire inbox of your customer, but they still take it into account. Despite the drawbacks, email marketing gets you great numbers in ROI. The best WooCommerce development services will help you get on the right track with your ROI for your WooCommerce website in Singapore.
2. Automated Social Media Marketing
The online world is now more of a social media one. Hence, it is one of the most optimal use you can employ to capitalize on your business.
The number of people using social media continues to grow each year. The year 2021 saw a 9% increase compared to 2020. This number is predicted to increase as more people get access to these networks. That is why improving your digital skills is as important as ever. Working with the best digital marketing company in Singapore will give you the results you want.
If you want people to know your business, then posting content often will help. This content over social media should grasp the attention of visitors.
But with automated social media marketing, all of this becomes easy. You can plan and post your content for the whole keep. Whether they’re Instagram carousels, single-image posts, or whatever, you can evaluate your full campaign and leave the posting on our services which offer the top maintenance services for your website in Singapore.
3. Personify Your Content
Personalized content is the future! As of now it is one of the biggest trending features for automation and will continue to be.
Delivering content that shows your prospective audience that your business cares about them is nothing new. This gives them a value-added experience, and it gives you expansion in your business when done with the right SEO.
Here are some tips and questions you can begin with:
- The design commonly asked questions that can be evaluated by leads
- Get in with your customer support team to answer the commonly asked questions
- Drafting questions for each stage of your funnel
- Research your competitors and what type of content they use to captivate their users
- Layout plan for each stage of your content
If you want to up your game, then produce content that keeps the audiences’ interests in mind. GDI Solutions is the best WooCommerce development service that customizes and personalizes your content.
4. Mobile Marketing Automation
This is perhaps one of the most opportune elements that can get you more leads. If you are not already using this, then this is where you should spend your efforts to increase your ROI.
Why is this so important? That’s because most people spend 70% of their time online through phones. More than half of the website traffic comes from your mobile. With this increase in mobile users, you need to derive a strategy to attract users to your business.
With this automation, you can gather information on the user and personalize the content to their liking.
5. Marketing through Conversation
Conversational marketing is a way of communicating with your customer that makes them feel like they’re talking to you. It’s about making sure that your tone and language are natural, and not overly promotional or pushy. Conversational marketing can help build trust with customers, which leads to more conversions!
A personal touch goes a long way in this digital world. You’ll see the most success when you are genuine and be yourself!
But with automation, your business campaigns tend to sound robotic and less friendly. What you need to take care of is that your automated conversation does not sound cool and irrelevant. Paying close attention to how your content is being delivered to the audience is extremely important.
This way you’re messages will sound more authentic and will also increase your ROI. There are many other ways to increase your ROI, but this article states the most crucial ones. Being consistent is key for growing any business, so that should be your number one tactic. Working with GDI Solutions provides the best digital solutions for your business in Singapore.
GDI Solutions is a creative web design agency in Singapore that specializes in website development and branding.